Customer acquisition or customer retention?

One of the questions I often receive is this:

[WEBINAR] Avoid scaring away customers with bad communication

WEBINAR 3/11 w. Ed Ley and Jakob Soderberg

Visma expands offering in subscription mgmt with acquisition of Upodi

Visma expands its offering in subscription management with the acquisition of Upodi

SaaS Pricing Models

SaaS Pricing Models: How to Transition from Invoicing

Most businesses have experience of the frustration of chasing late and unpaid invoices. Missed payments cost you precious time and resources in chasing up, and the disruption to your cash flow can also affect your business in other ways.

Customer case: Keatech

Do as Keatech and add a big spoonful of Upodi to your subscription business.

Imagine that you where dealing with this dilemma:

Churn rate

Minimise Churn Rate – 6 Tools for Churn Analysis 

While focusing on churn rate can be seen as a negative, with many SaaS companies instead looking to focus on the positive aspects of their retention rate, putting a focus on this metric can have a huge impact on your business growth.

Discount Rate Formula

Calculating Discount Rate [2020 Guide + Formula]

If you plan to secure investment to help you grow your SaaS business, the discount rate is a crucial metric of which you will need to have a grasp.

How to avoid the curse of the “Zombie Shopping Cart”

YOU ARE SLOWLY COMING to your senses: “What’s going on?”  

Your head is buzzing… and you struggle to see things clearly.   

Gradually your surroundings emerge before you: 

Do you have your introductory offers under control?

A story from real life – that ended in revenue loss…

Once there were (and still is) a Danish company – more specifically a chain of gyms. Our chain of gyms, let’s call them Fitness X. They were successful.

Get going with our brilliant idea

❓ Do you know this?

💡 You have a brilliant idea. [your brilliant idea] on subscription!

You just need a website, a payment solution and a subscription engine, and you're ready to:

Pricing Strategy

Elaborate guide of pricing strategy | How to sell using pricing strategies 

One of the most challenging aspects of marketing and selling a product is deciding its price.

Pricing can represent a puzzle and is one that every SaaS business will face.

However, pricing your SaaS platform doesn’t have to be a stab in the dark.

Price elasticity of demand [The extensive guide]

Price elasticity of demand [The extensive guide]

Getting your pricing right is essential in any business. In a SaaS context, where a change in price can trigger cancellations of subscriptions or push potential customers in the arms of your competition, it can make or break your business.

Avoid abandoned cart on new markets

There was once an entrepreneur who was successful in his home market. Each month, a box of inspirational products was sent out to his subscribers and they got value, inspiration and motivation to try new things.

What is the difference between Upodi and a PSP?

[PSP = Payment service Provider red.]

A question I often receive is if Upodi is a PSP (Payment Service Provider).

The short answer is: no it is not.

Dunning Process

The elaborate guide 2020 | Dunning as a process for payment of debt 

Historically, the term dunning had a very different context to which it would be in a SaaS context today.

What Did Dunning Previously Mean?

The historical use of dunning relates most typically to the collection of debts.

SaaS Metrics

SaaS Metrics Guide: What Are the Key Ones?

SaaS businesses that have the most significant long-term success, and always seem to innovate and find ways to keep their customers happy, have one massive thing in common.

They obsess over their metrics and take continual action to improve them.

Coding your own subscription engine? Wait!

At first glance, the subscription business seems simple. Customer chooses a plan, gives you their payment details and you charge them once a month. But how would this work under the hood?

Taxation

A story from real life.

We have success – we internationalize!

But can we do that?

Dynamic Pricing

How to increase sales with dynamic pricing

Dynamic pricing is a strategy most used in the retail industry. However, it may be a strategy that is worth exploring for your SaaS business. Dynamic pricing can be great from a business perspective.

ACV SaaS

How to Increase ACV as a SaaS Business 

There is so much jargon and so many different acronyms thrown about when it comes to SaaS that it’s easy to confuse yourself and your customers, when it comes to talking about various matters. In addition to causing confusion...